Parenthood is challenging, but it’s especially difficult for a single mother. Taking care of children and building a career at once is tough. However, if you have found a field that you find the most comfortable, it can get easier.
The real estate industry is perfect for those with marketable skills. You can’t let anything hold you back from success. As a single mother, you need to overcome many obstacles, but with a good strategy and a full-proof plan, you can avoid issues and complications and find the perfect balance between work and family.
Being a real estate agent allows you the kind of flexibility that typical 9-5 jobs do not. Although you need to be on-site quite often, many parts of the job can be done from home. If you are looking for some insights on how to succeed as a real estate agent while being a single mother, you are in the right place because we have some great advice to offer.
Go Over The Work Hours
Most of the realtors work over 40 hours a week. As a single mother, you might want to ensure that the work hours are suitable for you. However, you get to do most of the work from home. You need to frequently check your emails, answer calls from clients, and come up with marketing strategies.
You have the freedom to choose work hours yourself, but there is a large amount of effort that you will need to put into your work. You can start out by giving only 20+ hours weekly to your job. When your kids are studying or at daycare and school, you can make business calls and show houses.
Work As Much From Home As You Can
Being a real estate agent as a single mother can be easier if you do a load of work from home. The best part of being a realtor is that you can generate leads from home. You don’t need to be at the office to write emails and discuss deals with your clients.
You might have to attend sales meetings every now and then, but mostly, you get to fulfill your responsibilities from home.
A large number of your duties can be handled from home.
- Working on contracts,
- being the medium of communication between sellers and buyers,
- coming up with marketing ideas
- Answering emails
This is a luxury that many workers don’t have. You get to do a lot of the work remotely while also looking after your children, making sure that they eat, do their homework, and sleep on time. You don’t have to spend extra money on a babysitter and you won’t have to spend your energy worrying about your kids if you are there with them most of the time.
Create a Timetable
Time management is the key to success. No matter how many responsibilities you have, you can deal with anything with the right plan. You need to understand how many hours each of your tasks will take. Some tasks are more important than others, so you need to sort out priorities to stay on top of everything.
For example, if you have to show a client a house, which is on the way to your kids’ school, you can complete the work assignment just before you have to pick up your children. It’s important to have a visual representation of your weekly schedule. A timetable makes everything much easier for a single parent with a full-time job.
Choose Cost-effective Marketing Strategies
When it comes to real estate, you need to make some expenses to raise profits. As a single mother, you can’t afford to lose money, therefore, you must ensure that every step you take is worth it.
Advertising your real estate business will cost you some money. However, this should not scare you. You have to spend money to make money, therefore, the marketing strategies you choose for your company are important. You should focus on getting your company’s name out there at the beginning of your journey as a realtor.
Choosing the most effective marketing strategy is easy if you do research on the market. You need to use social media, as most people spend a lot of time scrolling through Facebook, Instagram, and TikTok. You should focus on online ads and email marketing. Make sure that the advertisement strategies you choose are efficient in your field and in your city.
Conclusion
The life of a single mother is difficult and stressful, but if you have a high income and a lot of free time, you can give your kids attention and afford childcare. Therefore, real estate is the perfect opportunity for single parents. You can work from home and spend time with your kids while working while simultaneously making a profit.