Image Optimization for Best Web Performance in 2021

Posted Leave a commentPosted in Entrepreneur, Business, Marketing

Images comprise almost 75% of total page weight on most webpages, so it’s crucial to make sure they’re displaying correctly, and not slowing the page down – especially since a quarter of visitors would abandon a website that takes more than four seconds to load. Visitors can’t convert if they abandon your site that quickly! And Google won’t be happy, […]


How Does Customer Journey Analytics Help Your Website Make Sales?

Posted Leave a commentPosted in Entrepreneur, Business, Marketing

Today, companies are more familiar with customer journey analytics. Analyzing your customers’ journeys can help you uncover the problems they face. It can also help you take the right steps to create a positive customer experience. Customer journey analytics is like a map that outlines all steps taken by a user when engaging with your […]

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Digital Marketing Tips to Help Grow Your Construction Business

Posted Posted in Entrepreneur, Business, Career, Marketing

In the highly competitive world of construction, every project counts. With a whopping 86 percent of people now using the Internet to find local companies, digital marketing should be one of your top priorities.  Just as you would invest in construction revenue protection to safeguard your business, you also need to put money into digital […]

3 Hyper-Relevant SEO Tips for Leaders and Small Business Owners

Posted Posted in Entrepreneur, Business, LEADERSHIP, Marketing

Search Engine Optimization (SEO) is something online marketers can’t ignore. SEO determines your website’s visibility and there are three aspects leaders and small business owners don’t want to ignore. Buy an Exact Match Domain  An exact match domain is an easy way to boost SEO rankings. It may be an exact match for keyword searches, […]

The Value Of SEO To Medical Practices

Posted Posted in Marketing, Business, Career, Entrepreneur

Search engine optimization, or SEO, continues to be a vital segment of any profitable medical marketing strategy.  A good medical website SEO strategy can boost visibility, increase credibility, and entice new patients to your medical practice. Research shows that more than seventy percent of Internet users look for medical information each year, which is a […]

Why Digital Marketers are Relying on SEO Tools and Techniques

Posted Posted in Marketing, Business, Entrepreneur

Image source Digital marketing has rapidly emerged as a growing part of the marketing sector, benefitting all niched businesses. With more entrepreneurs and companies switching to the new mode of branding, it’s safe to say that digital marketing is the future of marketing.  However, digital marketing can often prove expensive despite its increasing popularity, especially […]