Growing your brand comes with many regulations and strategies. Brands nowadays are coming up with extensive plans to grow and boost engagement, sales, and conversions. And to achieve the best results, opting for the most effective promotional methods is vital.
Speaking of that, we are well aware of the impact of social media on brand promotions and brand growth. Despite having so many different ways to manage promotions, social media remains to be the most effective channel.
Instagram has gained its position as not just the top social media platform but also a marketing tool. With its amazing range of features, Instagram is the most active social media platform among content creators. And brands are using these features and the social platform’s popularity to its full potential for brand promotions, engagement, and driving conversions.
Let us dive deeper and understand how certain tools can help brands grow with the help of social media tools.
The Rise Of Instagram & Social Media Tools
With social media’s exponentially increasing popularity, there are so many impressive tools in the market that allow users to leverage social media and use it as a channel to generate revenue. Especially with social media platforms like Instagram.
Many brands are making extra efforts to post quality content on social media platforms to improve their overall visibility and presence on social media platforms. And leveraging this content to grow their brand growth is possible by including Instagram walls.
What Is An Instagram Wall?
Simply put, an Instagram wall is a collection of social content in the form of a feed. Users can create an Instagram wall with the help of a social media aggregation and display tool.
With the help of this tool, you can aggregate content from Instagram through a single source, such as hashtags, user handles, user mentions, comments, or stories.
This feed can then be displayed on any digital screen at offices, stores, malls, or fitness centers.
An Instagram wall runs in real-time, so another impressive advantage of having an Instagram wall at your brand stores is that the content keeps refreshing automatically.
Sounds intriguing, right? Keep reading to know more ways to use an Instagram wall to grow your brand.
Tips To Use An Instagram Wall For Brand Growth
- Use Instagram Walls For Events
Events are extremely social affairs. By including social media in your events, you can make your events 3x more engaging and more engagement is a clear way to achieve more growth.
You can use an Instagram wall to host contests, polls, and quizzes during events and even use it to display exciting social content like visual UGC from Instagram.
You can also highlight your sponsors and speakers with the help of an Instagram wall by showcasing their social media content on your Instagram wall. This a great technique to give them the spotlight they deserve and make them feel seen.
- Use Instagram Walls For Restaurants
Apart from events, another grand industry is the restaurant industry where the experience of the customer plays a crucial role in its success. Having a good satisfactory rate is important to ensure the overall performance of the business.
Being in the service industry, you can use an Instagram wall for restaurant to improve your customers’ experience by displaying a variety of content on it.
You can display kitchen BTS to exhibit the cleanliness and hygiene followed in the restaurant, you can showcase the pictures of the best sellers, and even run a live contest at the restaurant and ask the guests to participate in it. This can be another great way to boost UGC for your brand.
- Use Instagram Walls For Fitness Centers
There is a plethora of strategies to boost your brand’s growth, however, satisfying your existing customers can be another great way to achieve great results for your brand.
And the most impressive strategy to boost sales for businesses like gyms and fitness centers is word of mouth.
By displaying your Instagram content on a screen, you can actually motivate your customers by displaying engaging content like transformation videos and other effective results your customers have achieved by working out at your gym on your Instagram wall.
This can dramatically increase your customers’ satisfaction rate and bring you many new customers.
Wrapping It Up
Your business can be this or that, but having a foolproof plan to promote your business and boost sales is essential.
There are many tools in the market that encourage you to use social media content in various ways and help you get your desired results, however, an Instagram wall can benefit you in more unique ways.
If you are looking for ways to boost your business dramatically, then having an Instagram wall as a part of your promotion plan can be extremely helpful. In this blog, we have discussed ways to boost brand growth for different types of businesses.
Author Bio
Saurabh Sharma is a Digital Marketing Executive at Taggbox, a leading UGC platform. He has three years of experience in the Information Technology industry. He spends his time reading about new trends in Digital Marketing and the latest technologies.