The number of businesses formed in the US keeps increasing every year. In fact, over 5 million businesses were registered in the U.S. in 2022.
How do you ensure your business stands out from its competitors?
Well, you need to choose the right business name.
Your business name is the cornerstone of your brand identity and the first impression you make on potential customers.
It can either make or break your business.
That’s why you need to choose a creative name that captures the essence of your enterprise, resonates with your target audience, and leaves a lasting impact.
Here’s your step-by-step guide to get started.
1. Choose a Unique Name
The first step to register a business is to choose a unique name. Your business name should be distinctive, easy to remember, and reflective of your brand identity, products, or services.
You should ensure that the chosen name is legally available for registration in your jurisdiction to avoid trademark conflicts or legal issues down the road.
2. Register your Business
After choosing your ideal business name, you need to select a suitable business entity. It can be a Sole Proprietorship, LLC, Partnership, or Corporation.
Ensure you fulfill state-specific requirements and file paperwork that contains a complete application. Also, you need to obtain an EIN, secure necessary licenses and permits, and your business name gets registered along with your business.
3. File for Doing Business As (DBA)
Filing for a Doing Business As (DBA) allows your business to operate under a different name. This is useful for branding flexibility or if you wish to operate under a name other than your legal business entity.
Filing for a DBA is easy. However, if you need help, you can hire business formation services such as Inc Authority. Explore this GovDocFiling Inc Authority review guide to decide if this business formulation company is the ideal agency for your needs.
4. Apply for a Trademark
A trademark grants you exclusive rights and protection, enhancing your brand recognition and preventing potential infringement issues.
You can trademark various elements, including your business name, logo, distinctive colours, and even unique product offerings.
5. Secure a Domain Name
An online presence is crucial for your business. After registering your business name, it’s essential to secure a domain name that closely matches your business name. This ensures consistency, brand recognition, and easy access for your customers.
Ready to begin the business name registration process?
Now you’re familiar with all the steps required to register your business name. Follow the above steps, and you’ll be well on your way to establishing a robust foundation for your entrepreneurial journey.
Author Bio:
Brett Shapiro is a co-owner of GovDocFiling. He had an entrepreneurial spirit since he was young. He started GovDocFiling, a simple resource center that takes care of the mundane, yet critical, formation documentation for any new business entity.
