Outdoor corporate events allow employees to trade the conference room for fresh air and sunshine. When you go outside, your team can celebrate company milestones, build team rapport, or meet clients in a relaxed setting. With unpredictable weather and unique logistics to contend with, creating a memorable outdoor event requires strategic execution.
Keep reading to learn simple tips to elevate your outdoor corporate event and impress your attendees.
1. Consider Guest Comfort
Small details can make or break your event. Look for ways to support guest comfort, whether by providing misters and fans on a hot day or providing plenty of snacks and drinks. Happy, comfortable guests create a pleasant mood associated with your brand.
Think about accessibility, too. The venue you choose should accommodate all attendees. Factors like ample seating and ADA porta potties enhance corporate functions by making every guest feel welcome.
2. Amplify Engagement With Interactive Features
Outdoor events allow plenty of space for creative activities. Don’t stick to predictable icebreakers! Instead, offer interactive experiences that encourage networking or teamwork. And don’t forget to capture those moments for future marketing!
Consider these ideas to boost engagement:
- Outdoor games, such as cornhole, giant Jenga, and bocce ball
- Food or beverage stations (DIY taco bar, cocktail-mixing corners, or coffee tastings)
- Team scavenger hunts
3. Foster a Sense of Community
Seize the opportunity to strengthen connections by fostering community throughout your outdoor event. For instance, you can assign team seating or create randomized name tags to encourage networking. If you want to strengthen the brand’s reputation, you could provide branded keepsakes or goodie bags as tokens of appreciation.
4. Prioritize Audio-Video and Lighting
One of the best tips to elevate your outdoor corporate events is not sacrificing production value. Good lighting and audio-visual arrangements ensure your outdoor event retains a professional edge and elevates it beyond a business party.
You might use projection screens or digital displays for presentations or set up uplighting, string lights, or lanterns to create an inviting atmosphere. This is perfect if your meeting runs through the evening.
Mastering the art of outdoor corporate events requires attention to the finer details. No matter the theme or scale, thoughtful planning transforms a simple affair into an unforgettable experience!