When working to trim costs from their processes and become leaner, many companies start by scrutinizing their products. They look for ways to save on materials or shorten the production cycle. What they may not consider is their packaging — and by overlooking it, they could miss out on a significant opportunity to boost the bottom line. Fortunately, there are a number of techniques manufacturers can utilize to reduce their packaging costs that can have a real impact and lead to better results overall.
For example, many companies fail to take full advantage of digital printing methods. They stick with the traditional model, which requires them to place large orders. This means certain product lines that call for short or medium-sized runs may not provide the best return on investment. Switching to digital printing gives manufacturers greater flexibility and allows for shorter runs to be produced just as easily and efficiently as larger ones. This also helps prevent the problem of excess or obsolete inventory clogging up operations. No matter which way you look at it, it’s clear that upgrading to a more modern printing process can deliver substantial rewards.
In other cases, a simple redesign of packages or upgrading to more-efficient equipment can produce the improvements manufacturers are seeking. For additional advice on how you can take some of the cost out of your packaging processes, see the accompanying infographic. It includes methods you may not have considered, but which can make a significant difference to your bottom line.
Author bio: Ashley Diehl is Nosco’s Web and Content Marketing Specialist. She helps create content and dial in ideas to communicate with customers and produce successful marketing collateral.