Marketing

9 Best Push Notification Marketing Strategies in 2022

Did you realize that a higher subscriber base would increase your brand’s online visibility and revenue? However, the route is frequently bumpy and lacks obvious direction signboards before you can reach that point and convince your users to opt-in for push notifications. So how should one go then? Remember, your notification must add some value

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Aligning Your Brand Messaging to Customer Priorities

Aligning Your Brand Messaging to Customer Priorities The strength of your brand can make or break your business. Even if you have a cutting-edge product at a competitive price, a weak brand can cut your profit margins and drastically reduce your sales volume.  But strong branding is about more than just consistent logos and colors.

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How to Create an Engaging Email Marketing Campaign That Drives Results

Email marketing is one of the most effective ways to increase sales. Email marketing campaigns can be tough to execute and manage, especially for small businesses with limited resources. Running an email marketing campaign is one of the most important aspects of running a business. It allows you to communicate with your customers and build

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Partnership Marketing Strategies to Help You Grow Your Business

Scaling your business when you first start can be challenging. You might already know that social media and other platforms are the keys to success, but to gain a steady stream of customers, you will need to approach your marketing in different ways. Partnering with other companies can help your business grow by giving you

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4 Signs You Need A Digital Marketing Strategy 

In the present age of internet advertising, digital marketing is more crucial than ever. With all the technological advances, it is well-known that small or large businesses must do everything possible to keep up with the fast-paced market. Even if your business has banked on several years of traditional sales strategies and offline marketing, it

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Marketing 101: How Facebook Retargeting Works These Days and How to Utilize It

Besides word of mouth, ads are a great way to generate buzz and conversions for your business.  To increase your success rate, your ads not only need to be targeted, but you also need to set up a good retargeting strategy as well.  There’s no better platform to run a retargeting campaign than Facebook. Given

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Digital Marketing

Topmost Reasons to Hire A Digital Marketing Agency Immediately 

The time has come; you finally realized that running your online business is impossible without a marketing agency, right? Well, you are correct; it is merely impossible since the global market nowadays is highly competitive and competitors come out of the woodwork all the time.  Still, it’s challenging to decide where to start since there

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How Content Marketing Strategies Work for Startups

Marketing your startup can be difficult, but content marketing can help you reach your target audience. It also enables you to establish yourself as a credible source of information. Content marketing is the process of creating and sharing content that is valuable to your audience. Content marketing attracts and retains customers by providing them with

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