Search engines are constantly evolving. If previously purchased links helped to bring the site to the TOP of search results, now, in the era of Google Penguin, it becomes easier to determine when unnatural methods of obtaining backlinks are used to promote the site. Both algorithms identify sites that are using SEO links for search […]
The essence of having the best hotel promotion strategies are hard to overstate, since it is the main part of launching the hotel, creating brand awareness, optimizing the rate of bookings generated, and taking care of your reputation. If you are a company looking for the best hospitality social media marketing strategies for your hotel, […]
This article is originally posted on Galactic Fed. If everyone has a calling, then one of Galactic Fed’s is SEO. Along with Paid Media, SEO is the bread and butter of Galactic Fed, and some of what we do best. Our SEO teams are filled with self-proclaimed nerds who are obsessed with backlinks, content strategy, […]
When you are self-employed everything is down to you, and that includes the way you promote and market your business. At the end of the day, without your customers, there would be no business. Therefore setting out a good marketing plan and sticking with it will help to get your seen and heard by the […]
There are already 50+ referral marketing solutions out there, so why did we build another one? The year was 2015, and we needed to implement referrals for our own SaaS businesses. We really admired freemium tools HotJar, Mailchimp, Zapier, Firebase, and Heroku] that democratized core services for startups and small businesses. We were looking for […]
As a business owner, you have many important decisions to make. One of those key things is whether to outsource or not. While you want enough marketers to carry out effective strategies to improve sales, you don’t want to have so many that it’s eating up your profits. If you’re looking to get a marketing […]
This post was originally published by Website Builder Expert. Load speed can make or break a website We’d all rather have a fast website than a slow website. But loading time is not just a matter of preference – it has a huge impact on a site’s success, too. The longer a webpage takes to […]
Email marketing is one of the significant techniques using by B2B companies to get reach their target prospects. Thus, companies need the email address to connect with a potential lead. Marketers can use business email lists for promotional marketing campaigns to increase the customer base. Using business lists is one of the popular methods to […]
Image Source According to the Word of Mouth Marketing Association (WOMMA), there are more than 2.4 billion brand-related conversations everyday in the United States. Sharing is an innate human trait, and people are always interested in talking about their favorite products/services. Leveraging word-of-mouth is one of the best marketing decisions you can make. Referred customers […]
Lead generation is an essential part of each business’s marketing strategy. Attracting your audience to your website is one thing, but without a lead generation strategy, you will lose them as a potential customer. Capturing the emails of your audience is the best way to nurture your relationship with them and, hopefully, turn them into […]