Marketing

Audio Marketing: From Analog Radio to the Freshest New Social App

Audio marketing is far from the days of fuzzy static sounds emitting from turn-dial boxes.  Now, easy-to-download podcasts and new social applications like Clubhouse make audio one of the most accessible marketing channels for every niche.  With lots of listeners and the projected growth predictions looking strong, this is a marketing channel worth learning about.  […]

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The Essential Guide to Driving Traffic to Your Site in 2021

Whether you’re just starting with your website or managing an already well-established one, the challenge to increase traffic to your site is relentless. You will find yourself constantly on the lookout for new strategies and sources of traffic, as well as continually evaluating your existing practices for improvement. Going further into 2021, we can only

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Should Businesses Implement APIs in Their Marketing Strategies?

Over the past few years, technology has advanced forcing almost everything we do today to rely on it. When it comes to the running of businesses, modern businesses have automated their operations to make sure that everything runs efficiently. They have also implemented the use of APIs for their marketing strategies due to the advantages

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5 Instagram Strategies You’re Missing in Your Fashion Business

The fashion industry has acknowledged the importance of being present on all social media channels. But each social media platform sheds a different light on how you choose to present the information. While Facebook emphasizes texts, Instagram does this with photos. And it seems that Instagram is the platform where you can see all fashion

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SEO

8 Simple Ways to How Video Content Can Boost Your SEO

Creating an online presence for your website or business is essential. There are many digital marketing strategies you can use to achieve this. One of them is adding video content. It has a significant impact on your search engine optimization. As a content creator, are you employing the use of video content? Let’s find out

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Top 5 Must-Have Social Media Tools For Beauty Brands to Utilize

The ways that beauty brands market themselves have changed quite a bit in these recent years. Traditional marketing has been slowly making its way out for beauty brands such as magazine ads, television ads, and even beauty blogs are falling off the map.  In 2020, social media is a much more effective way to market

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How and Why You Should Use Google Ads For Your Business

Why do you see your favorite website filled with your biggest competitor’s ads? It’s probably because they are using Google Ads. Can you do that too? Of course!   Google ads is an online advertising program initiated by Google. It allows you to create online advertisements to reach your target masses. It follow a pay-per-click structure.

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5 Best SEO Tactics That Will Grow Your Business

SEO stands for Search Engine Optimization. It’s one of the most important digital marketing strategies practiced by both big and small businesses, aiming to attract new customers and increase sales. Companies hire agencies that offer professional SEO services or have in-house teams that focus on this. SEO concentrates on improving the ranking of your site

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