Elita Torres

For Manufacturers, Quality Control Should Be Sales MVP

The term “quality control” is often used loosely and means different things to different people. The resource, we are glad to report, goes to the trouble of defining quality control and distinguishing it from quality assurance, another important discipline in manufacturing. The essence of quality control is its focus on preventing defective products from reaching […]

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Practical Tips for Growing Your Business During the Pandemic

The pandemic has proven a significant test for several companies irrespective of their size, forcing many to make several adjustments to their business models. A study revealed that millions of US small businesses adopted creative responses to keep themselves afloat and survive the pandemic. Yet many failed while those who survived plan to implement innovative

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How to Get More TikTok Followers: An Informative Guide

What does Charli D’Amelio have that you don’t? If you’re reading this, the answer is probably an obscene amount of TikTok followers.  People often joke that they want to become TikTok famous, but how does one actually go about doing so? Is the secret to reaching at least 1,000 followers as simple as learning the

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Build Your Brand With Higher Engagement On Instagram - Feature image

8 Useful Tips To Build Your Brand With Higher Engagement On Instagram

Instagram is growing at an incredible rate compared to Facebook and LinkedIn. More than one billion monthly active users are using Instagram. Because of this higher engagement, Instagram has caught the attention of many marketers. Instagram makes an easy way to connect with wider audiences and interact with them to improve their engagement in their

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SMS as a Marketing Channel: Why It Still Works in the Digital Age

Marketing professionals, listen: It’s time to abandon your bias against text marketing. Sure, the name sounds old school, like something from a bygone era rendered obsolete in this age of social media apps and messaging platforms. You might be thinking that while everyone’s busily TikTok-ing their way into stardom, who’s got time to read text

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Interior Design

10 Ways to Turn your Messy Desk into an Energy-Filled Work-Station

The home desk is the creativity and productivity corner of your home office. Whether you’re into your business or a 9-to-5 job, your desk determines the work enthusiasm in you. Researches have proved that a clutter-free workspace keeps you more dedicated, motivated and focused on your job. Look at your home desk — is it

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ipad-tablet-technology

3 Easy-to-Access Solutions to Unlock a Disabled iPad

Have you failed to unlock the iPad? Is it continuously displaying the “iPhone is Disabled” error message whenever you’re trying to provide the passcode? Then, it’s important to include that, entering incorrect credentials repeatedly can lead you towards this technical problem. Technically, when you enter the wrong password, iOS will provide you with a limited

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Authenticity vs. The Algorithm: Why Money Can’t Buy Customers

The rise in social media advertising has left many app users overlooking ads that appear in their feed. As many industries navigate across the process of building brand awareness in the digital world, many companies are left asking what is the most effective way to connect to your ideal consumer? Why Does Brand Awareness Matter? 

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How to Use Business Email Lists

Five Best Practices for eCommerce Email Marketing

Email showcasing is tied in with building a relationship with your clients by sending the perfect correspondence at the perfect time. This gets more earnestly as your client base develops. You likely don’t have the opportunity to send one-on-one messages to every last one of your endorsers, so how would you scale relationship-building? Email robotization. 

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Net-Zero Pathways for Utility Companies

Utility companies around the world are making bold promises of achieving carbon neutrality by 2050. However, the pathway to net-zero isn’t without its challenges. What is the best pathway to net-zero for utility corporations? What should a corporation do now to facilitate the deep decarbonization needed to reach net-zero emissions by 2050? The utilities sector

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Corporate Sustainability Management: Definition and Benefits

Evidence shows us that sustainability management can lead to more efficient and profitable corporations. So what exactly is corporate sustainability management (CSM,) and how does it lead to better and more sustainable businesses?  In this article, the GHG emissions management specialists at SINAI explain sustainability management within the context of the corporate world and the benefits of prioritizing it

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