Business

4 Simple Ways To Fuel Innovation In Your Small Business

The quest to reach the top of the business world is an ever-present reality as businesses seek ways to stand out and have a competitive advantage. Innovation has become crucial for success, with studies showing continuous growth in innovative enterprises. This trend means business owners need to lead the innovation processes in their respective companies. […]

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Small Business Marketing — How to Build Visibility as a Small Business 

Marketing is the lifeline of any business, regardless of its size. You won’t sell until you tell people what your product is about, why it is the best, and why they should buy it. But small businesses often underestimate the need for marketing and stay small.  While digitalization has made marketing easier by allowing businesses

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Digital Marketing May Be More Popular, but That Doesn’t Mean Traditional Has Been Forgotten

These days, a lot of marketing focus is being put on digital advertising. After all, almost everyone uses the internet in some capacity and it’s estimated that around 4.55 billion people around the world now use social media. That’s over half of the world’s entire population. With an audience so large, it makes complete sense

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4 Ways to Promote Positive Collaboration in Your Open Office

Open office plans are excellent for many reasons. From promoting easy collaboration to idea sharing and creativity spark for increasing business potentials, there are many reasons why businesses are considering the open office. However, a lack of walls can cause a 15% reduction in productivity levels due to the lack of privacy, higher noise levels,

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6 Effective Time-Management Tips for New Parents Working from Home

Most people out there look at running a company or working from the comfort of home as a blessing. And granted, this work arrangement does offer countless benefits that make it worth it. But all these perks come with a corresponding set of challenges stay-at-home parents and entrepreneurs need to tackle on a daily basis.

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