Business

How Big Data is Set to Become the Next Global Growth Sector

Over the last few years, data has been slowly transforming the way we understand our planet and, in particular, commerce and business. Since the invention of the internet in the early ’90s, computers, and technology have revolutionized the workplace to the point that it’s now almost impossible to think of any job that doesn’t require […]

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What are the Common Qualities of Good Leaders?

Good leadership is essential across all walks of life if individuals, companies, and even countries are to attain their goals and become all they can be. However, look back in history, and you’ll see countless examples of both good and bad leadership – often with dramatic results. As with many other examples in life, history

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Digital Marketing for Beginners: How to Learn, Where to Start

There are a lot of tools in digital marketing, but an inexperienced entrepreneur should focus on the simplest ones. Moreover, you should realize that you would need to spend much time studying and mastering your skills. To make it happen faster, you must be dedicated and committed to the process. If you are a student

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Audio Marketing: From Analog Radio to the Freshest New Social App

Audio marketing is far from the days of fuzzy static sounds emitting from turn-dial boxes.  Now, easy-to-download podcasts and new social applications like Clubhouse make audio one of the most accessible marketing channels for every niche.  With lots of listeners and the projected growth predictions looking strong, this is a marketing channel worth learning about. 

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The Essential Guide to Driving Traffic to Your Site in 2021

Whether you’re just starting with your website or managing an already well-established one, the challenge to increase traffic to your site is relentless. You will find yourself constantly on the lookout for new strategies and sources of traffic, as well as continually evaluating your existing practices for improvement. Going further into 2021, we can only

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How to Write a Solid Crisis Management Plan for Your Business

Every business path starts with a proper idea. A business plan helps business owners make long-term decisions, track their progress, and write an investor-magnet startup pitch. However, the world of entrepreneurship is full of uncertainty. Unexpected issues occur all the time, and they always negatively influence business performances. That is the reason why writing a

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How to Become a Successful Entrepreneur During the Pandemic

Since the spread of the global coronavirus pandemic at the start of last year, the business landscape has witnessed drastic alterations. The effects of Covid-19 have forced businesses and entrepreneurs to respond to previously unimaginable challenges. Businesses have been closing left and right since the virus hit, especially those that relied on bricks and mortar

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This Is Why Your Company Should Set up an Employee Injury Prevention Program

A workplace injury occurs every 7 seconds. Unfortunately, most injuries are preventable, and the fault often lies with the employer rather than the worker. Injury prevention programs help keep the workplace safe and reduce the risk of unnecessary injuries. Maintaining a safe workplace is a legal requirement, but there are other benefits to refreshing your

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Should Businesses Implement APIs in Their Marketing Strategies?

Over the past few years, technology has advanced forcing almost everything we do today to rely on it. When it comes to the running of businesses, modern businesses have automated their operations to make sure that everything runs efficiently. They have also implemented the use of APIs for their marketing strategies due to the advantages

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What Is The Future of Customer Support Apps Services?

New tech is changing everything and customer support apps is no exception. With remote work becoming increasingly normal in workspaces, many businesses have innovated new customer service solutions. The integration of video messaging, artificial intelligence (AI), and blockchain with customer support introduces new opportunities for customer service practitioners. Though the challenges associated with these new

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Guide to Blind Hiring: What it is and How to Implement it

Bias can manifest itself both consciously and unconsciously throughout the hiring process — and can occur as early as the resume-screening phase. Blind hiring is a recruitment process that can help reduce potential biases through obscuring an applicant’s personal information that could influence a hiring decision.  To help your company better integrate diversity and inclusion

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