All shop owners look for ways to encourage people to visit their store. One way shop owners can drive traffic to their shop is by thinking of creative strategies. Creative thinking can help a business be successful. It generates new and innovative ideas to help companies differentiate themselves from others. These innovative ideas and tactics shop […]
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Newton might have seen the apple drop, but Steve Jobs made it rise. That is the power of brand awareness—one of the most quintessential ways in which you can make your brand easily known to the general public. Brand awareness is the single most effective way in which you make your audience comfortable with your
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Brand awareness is crucial, especially to new businesses nowadays. It is the very first objective of every marketing campaign and it is how consumers get to know you. When a consumer is aware of your brand, they would be able to recognize and differentiate your products in the market. Brand awareness gives your brand a
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What is one sign that indicates you’ve found a product-market fit? Here is what 14 thought-leaders had to say: Reviews and Testimonials Natural Word of Mouth Marketing Customer Satisfaction A New Audience Emerges Consumers Want to Pay in Advance Organic Traffic Increase Customer Referrals A Gap in the Market Customer Dependency and User Engagement Repeat
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Here’s an interesting statistic: 90% of people who access the internet use social media. Surprisingly, over half of that percentage uses social media to research and scout products and services. It’s a no-brainer that a powerful social media presence can help your chiropractic practice get ahead of the pack and attract more patients. Through popular
Chiropractic Social Media Marketing Ideas To Attract More Patients Read More »
In any business, it is of course important to make sure that you are advertising your product or service, and that you are doing so in the best and strongest possible way. But it is not always easy to know whether this is happening or whether you might be able to improve it in some
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Running a digital marketing agency is a great way to make a living since so many people are online these days. However, there’s a lot of competition out there, and who’s to say that clients will flock to you over another option. It’s your job to figure out your unique value proposition and secure a
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The digital marketing landscape has changed rapidly in recent years. It doesn’t matter how good your product is if nobody knows about it. To be successful, you need to develop a digital marketing strategy that will help bring customers to your business and keep them coming back time after time. If your business is not
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The past two years have been a great time to run an eCommerce site. With traditional brick-and-mortar stores closed for long periods during the pandemic, more people than ever before used online stores for their purchases. Many consumers that had never shopped online before made their first digital purchases during the pandemic. But, now that
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These days, a lot of marketing focus is being put on digital advertising. After all, almost everyone uses the internet in some capacity and it’s estimated that around 4.55 billion people around the world now use social media. That’s over half of the world’s entire population. With an audience so large, it makes complete sense
With SaaS marketing evolving as we speak, how can you be sure you’re adopting the right strategies? Tricky business, if you ask us. The honest truth is that the success of your marketing ultimately depends upon the metrics you’re tracking. But with so many KPIs dominating the search engines, which ones do you actually measure?
Which SaaS Marketing Metrics Should I Regularly Review? Read More »
Promoting your brand and developing new marketing strategies is an essential part of growth and expansion. To execute a successful marketing campaign, there needs to be a well-planned business process and workflow that will appeal to your audience. Unfortunately, many businesses don’t define their strategies before moving forward with their marketing, and hence their campaigns
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As online shopping becomes mainstream rather than an alternative, more and more businesses are seeing the need to invest in e-commerce. It is allowing them to more successfully and efficiently expand their operations. Thanks to easier internet access and the stay-at-home measures instituted globally over the last couple of years, e-commerce has flourished exponentially. In
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In the digital world, marketing is a complicated process. Various marketing channels exist with different strategies and approaches. Furthermore, these platforms are not mutually exclusive; in fact, they need to be combined for maximum effectiveness. Therefore, digital marketers who want to increase their success rate must focus on more than just one type of channel
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Where are SEO and Google algorithms standing right now in terms of changes and new developments? How can those changes affect your business and what do you need to change to catch up with these changes and excel at what you do? Here is all you need to know about assertive SEO for the next
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