TikTok For eCommerce: How Brands Can Utilize TikTok In 2021

TikTok-for-ecommerce

TikTok is a viral video-sharing platform, and it is more prevalent among Gen Z users and millennials. TikTok has recently launched a creator marketplace to help businesses directly connect with their target customers.  According to the research, 75% of people shop for products via online. TikTok is a great way for eCommerce marketers to sell … Read more

Where Can I Learn SEO For Free?

SEO

Search engine optimization (SEO) allows us to boost our website’s rankings online. As we live in an era where everything revolves around the internet, we have to make sure that our businesses can keep up and stay up-to-date. Whether you are an amateur or a seasoned digital marketer, SEO training courses are still a must. … Read more

3 Ways Backlinks Improve SEO of Your Site

Here is some fresh news of interest for SEO experts working with backlinks: the day before this was written, Google analyst John Mueller provided some explanations on the effect of adding <a rel=”external”…> and <a rel=”noopener”…> attributes to hyperlinks. As Search Engine Roundtable reported, this gives nothing to search engine optimization. Although those attributes are … Read more

6 Common Influencer Marketing Mistakes and How to Avoid Them

Social media networks give you access to billions of potential customers. A great way to reach this market is through influencers. Influencers are people who have amassed a following on social networks. Many people based their purchasing decisions on their recommendations.  Unfortunately, many businesses make fundamental influencer marketing mistakes. This article lists some of the common … Read more

What is Performance Marketing? Everything You Need to Know

Are you looking to maximize your marketing budget while also making sure that you’re getting the highest number of conversions? Performance marketing is a great way to ensure that you utilize your budget to its fullest extent. Agencies, affiliates, and even influencers will need to ensure that they do their part in helping your business … Read more

8 Useful Tips To Build Your Brand With Higher Engagement On Instagram

Build Your Brand With Higher Engagement On Instagram - Feature image

Instagram is growing at an incredible rate compared to Facebook and LinkedIn. More than one billion monthly active users are using Instagram. Because of this higher engagement, Instagram has caught the attention of many marketers. Instagram makes an easy way to connect with wider audiences and interact with them to improve their engagement in their … Read more

SMS as a Marketing Channel: Why It Still Works in the Digital Age

Marketing professionals, listen: It’s time to abandon your bias against text marketing. Sure, the name sounds old school, like something from a bygone era rendered obsolete in this age of social media apps and messaging platforms. You might be thinking that while everyone’s busily TikTok-ing their way into stardom, who’s got time to read text … Read more

Five Best Practices for eCommerce Email Marketing

How to Use Business Email Lists

Email showcasing is tied in with building a relationship with your clients by sending the perfect correspondence at the perfect time. This gets more earnestly as your client base develops. You likely don’t have the opportunity to send one-on-one messages to every last one of your endorsers, so how would you scale relationship-building? Email robotization.  … Read more