Many factors go into creating a wine list for your restaurant. You want to covey all the necessary information while making it easy for your guests to navigate. A lot of careful balancing goes into creating a good restaurant wine list, but here are some helpful tips to make one ideal for your business.
Proper Arrangement
Knowing how to organize the wines on your list is one of the first places to begin. There are so many different organizational styles that it may be hard to decide which is best for you. For starters, we recommend not organizing by price. A safe option categorizes wines by region or flavor profile, such as dryness or sweetness.
Make Information Clear
When you’re wondering how to create a good restaurant wine list, we recommend having certain information apparent and easy to understand for your guests. One vital thing that many wine lists neglect is which ones are available by the glass and which ones require customers to buy the whole bottle. Having a symbol for listings that enable guests to buy by the glass helps improve your customers’ winery experience.
Offer Pairings
When people come to your restaurant, a nice glass of wine is the perfect thing to go with dinner. When creating your wine list, it may be wise to suggest some entrees or appetizers that go well with a specific type of wine. Red meat often pairs well with a full-bodied red wine, while a dryer white wine is a nice complement to seafood dishes.
Including food pairings helps give your customers a better understanding of the wine you offer and shows that you have some knowledge and experience on the flavor profiles of the food and drink you sell. It provides an excellent opportunity to upsell to your customers who may want to experience the pairing for themselves. Food and wine pairings are ideal for creating your perfect wine list.