When you are a small business, every penny counts. So you need to look for ways to stop money from being wasted where possible, just because it really does impact small businesses. Shrinkage and loss is common in pretty much all industries, so it is to be expected that there will be an element of … Read more
Are sales starting to plummet? Or perhaps you’re a new business, and sales have never really taken off. Either way, it’s always concerning when you’re not turning profit, as of course in business, making money is the name of the game. Here are three areas that are worth addressing if your business is struggling. … Read more
Generating leads is the processes by which you attract viewers to your brand, and then convert them to customers. It does not matter if it is a product you sell, a service you offer, or if your business is an online one or a physical one. They all need leads. Leads are the lifeblood of … Read more
If you work in the hospitality industry, you will know too well that it can be an exciting and innovative place to be. Of course, there are ups and downs just like there are anywhere, but all in all it is one of the best places to be if you are hoping to try and … Read more
December can be a hectic time for many businesses. Brick and mortar stores and ecommerce shops alike are in the middle of their busiest times, stock is flying out of the doors, sales are being navigated, and marketing campaigns are in full swing. Shop owners aren’t likely to get much of a break for a … Read more
The internet is the place to be wowed by marketing campaigns, and while TV commercials used to be the place to discover things first and be dazzled – digital is now the way forward. If you think of a Hollywood trailer, the biggest views are generated in their millions online and will be discussed in … Read more
Online reviews. With them comes the good, the bad, and the ugly. It’s how customers and consumers validate and check out a business before making a purchase or visiting. Whether through Yelp, Google, or TripAdvisor, there are many online sites to keep track of and maintain an online presence for your business. As a business … Read more
Nowadays it is more important than ever before to ensure you do all in your power to stand out from your competition. The present climate is tough for most businesses and therefore it is imperative to ensure your advertising and branding strategy is on point. One of the ways you can do this is by … Read more
Many businesses have visions of going global and making a splash all over the world. However, many smaller businesses have local ambitions and can be underserved when it comes to advice and articles about promoting their business. If you want to make a splash in your local area, then the following advice could help you … Read more
When you’re building a business of your very own, your lead and your inspiration may be the guiding force that charts a path for success… But it’s the hard work and endeavor of your employees that propels you on your way. Finding the right team to boost your chances of growth and success is extremely … Read more
At the time of writing, another year is nearly over. How was it for you? We hope you had an excellent year in business, and that the goals you set at the start of the year were successfully met. But as you wind down ready for the Christmas break, think back over the last year. … Read more
When it comes to growing your business, you will always want to know the quickest and most effective way for you to do that. Sure, it can take time, but you definitely don’t want to find that you’re doing things or working on things that are going to be completely wrong for your business or … Read more
Here’s the thing in today’s shopping arena. To increase the footfall into your bricks-and-mortar store, you should do all you can to wow your customers. The online competition is huge, and many high-street retailers are struggling to survive because of it. To stay open, you need to do all you can to give your retail … Read more