Email Marketing for Financial Advisors: Best Practices for 2019

email marketing playbook

Summary:  Email may not have the cutting edge, the high-tech appeal of some of the other marketing tactics. However, when done right, email marketing for financial advisors can be remarkably effective. In order to build a productive email campaign, advisors should begin by examining the needs of their audience. A broad-based “spray and pray” approach … Read more

Why Mindfulness Matters

Mindfulness has become a bit of a buzzword over the last few years. But just what does being mindful mean and how does it work? In this guide, you’ll learn why being mindful matters and how to practice it. So What Is Mindfulness?   Mindfulness is the practice of being consciously aware in the present … Read more

Competence is Context-Dependent

The same, but different Is a graphic designer at a major accounting firm the same job as a graphic designer at an early-stage startup? There is an obvious overlap is functional skills, but that’s where the similarity ends. A designer at startup will have limited resources and even less time. They’ll be required to “ship … Read more

How Companies Use Skills Assessments

We analyzed how more than 4,000 companies use skills assessments on Vervoe, particularly employer and candidate preferences, and wanted to share the results with you. Here are some of the most interesting things we learned: COMPANIES Hiring funnel The first step companies tend to replace with skills assessments is phone screening. Intuitively this makes sense … Read more

4 Reasons Why Women Make Great Business Leaders

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In 2019, gender shouldn’t still be considered as a factor when it comes to whether a person would be a great leader or not, rather than the person’s leadership skills should be dependent on their individual personality and strengths. But, in many cases, women are still not encouraged as much as their male counterparts when … Read more

7 Workplace Initiatives That Can Help To Get Employee Well-being Right

healthcare

As an employer, your priority is to ensure the business is profitable. This couldn’t be achieved without your hard-working employees whose health and safety is vitally important. Without your employees, your business wouldn’t be able to function. The happiness of your employees can directly correlate to their motivation within the workplace. If your employees are … Read more

5 Tips For Financing Your Business Expansion

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If your company is outgrowing its current location, it might be time to expand your business. Whether you add a new retail location or are pursuing a separate venture, your company could use a thorough pat-down before plunging into expansion. An inadequate plan or insufficient funding could be the downfall to your business, so we’ve … Read more