Utilizing Advanced Container Visibility Data to Elevate Operational Efficiency

Recent significant disruptions in the supply chain have underscored the critical need for improved container visibility and enhanced supply chain management. While some of the recent delays were beyond our control, there are strategies to enhance the overall process. In the following overview, we will explore several challenges affecting the supply chain and how a proactive data-gathering approach can enhance container management and visibility.

Efficiently managing the supply chain and containers has never been more essential. Annually, over 11 million shipping containers arrive at U.S. seaports. Often, these vessels encounter delays at backup ports and railways due to capacity shortages, chassis availability, and labour constraints. These challenges are compounded by delays caused by adverse weather conditions at sea, leading to rerouting and extended arrival times at ports.

While challenges in the supply chain and global shipping are not new, innovative approaches are emerging to address them. Advancements in technology and the growing utilization of big data in logistics are revealing new solutions to industry challenges. Modern tools and software platforms available today are being harnessed to enhance visibility and collect high-quality, precise data.

Once this data is gathered, it is leveraged to assess and improve key performance indicators within organizations. Benefits range from optimized routing to reduced dwell times, and compliance with global regulatory requirements is significantly improved. Utilizing advanced tracking capabilities provides comprehensive container status information, ensuring compliance and expediting operations.

Data and real-time visibility solutions can also anticipate and predict supply chain disruptions, offering a competitive edge on the global stage by preventing complications and derailments.

Moreover, modern visibility solutions enhance communication by establishing a single point of contact system that fosters stronger connections across the supply chain. This streamlined communication improves collaboration among shippers, distribution centers, and partner carriers, surpassing traditional email-based exchanges. These advantages facilitate quicker and more informed operational decisions.

Efficient logistics operations demand not just a large volume of data but also high-quality data. Therefore, investments should be directed toward cutting-edge solutions. Failing to do so may leave organizations within the industry vulnerable to the next major disruption or at risk of falling behind competitors.

For further insights on enhancing supply chain visibility and container management, please refer to the accompanying resource.

Infographic provided by AV Logistics, drayage services

Author bio: Peter Pace is VP of Business Development at AV Logistics and an industry veteran with 35 years of experience in all facets of international shipping and intermodal transportation. He is responsible for identifying new opportunities for growth and expansion within the client bases of AV Logistics and its strategic drayage partner, C&K Trucking LLC.