Ink Quality: Why It Matters for Product Packaging
Don’t let bad marketing hinder your brand. Use the best tips for making your marketing materials visually engaging to better interact with your audience.
marketing
29 Digital Signage Content Creation Tools
This article was originally published at Enplug.com Get noticed with the right digital signage content creation tools Digital signage content can help you get your message out, but it only has an impact on your business and team if it’s relevant and compelling. Luckily, turning your content strategy into memorable visuals that get noticed doesn’t … Read more
5 Aspects Of A Wildly Successful Marketing Campaign
Whatever it is that your business does, you always need to make sure that you are focused on creating a marketing campaign alongside it that is as successful as possible. The parameters for what counts as successful might not always be clear, however, or fully agreed upon, and as such, it can be the kind … Read more
Why You Shouldn’t Give up on Your Marketing During the Pandemic
Image source: freepik The current pandemic situation has put business owners on edge. The businesses that still remain functional aren’t seeing very good results, and this is painting a pessimistic picture for the coming months. It’s no surprise that businesses have started altering and even canceling their marketing strategies for the year. When there’s … Read more
What Are The Main Benefits Of PIM?
https://unsplash.com/photos/Xn5FbEM9564 Everyone in eCommerce — from retailers to consumers to employees of global brands — knows the importance of a strong online presence. But before PIM (product information management), reaching sales objectives was a hard task — as well as decreasing costs, training staff, and even gaining a competitive advantage. Companies had to struggle with … Read more
10 Things To Consider When Planning Your Marketing Budget
Marketing is a crucial aspect of any business that wants to draw in more customers. You can spend endless amounts of money on your marketing budget, but it may not be an effective use of your resources. Before you can set your marketing budget, there are a few things you should consider, so take a … Read more
Leading Value Propositions
In today’s mobile environment, it can be difficult for your company to differentiate itself from the competition. Some billion dollar business believe value propositions are a way for your company to lead in their industry. These short, inspiring words can instigate the first judgment a consumer makes about your company. This is why value propositions … Read more
Digital Marketing On A Shoestring – Making The Most Of Your Budget
The internet is the place to be wowed by marketing campaigns, and while TV commercials used to be the place to discover things first and be dazzled – digital is now the way forward. If you think of a Hollywood trailer, the biggest views are generated in their millions online and will be discussed in … Read more
Psychological Marketing Hacks For Small Businesses
As a small business owner, it can be tough to compete against the major players in your industry when it comes to attracting attention. However, with a little savvy and psychological marketing knowledge, you can make a huge difference to your customer acquisition and retention – not to mention your sales figures. Let’s take a … Read more