25 Tips To Build Your Business Through Offline Marketing


With the rise in popularity of online marketing, many effective offline marketing methods are easily forgotten when marketing campaigns are planned. Most believe that digital marketing is the only way to get results. While this may be true for specific industries, some of the most proven marketing ideas happen offline.

Whether your goal is branding, bringing in more foot traffic, generating prospects or closing sales, offline marketing activities can effectively supplement or even replace online efforts. With this slideshow from Downtown Decorations, you can find 25 tips to build your business through offline marketing. You can view the slideshow below.

Offline Marketing Tips For Your Business created by Downtown Decorations
25 Tips to Build Your Business Through Offline Marketing:  You can find greater detail of each tip in the Slideshare above.
  1. Billboards
  2. Branded Products
  3. Brochures
  4. Business Cards
  5. Canvas the Neighborhood
  6. Charitable Actions – Fundraisers, Employee Participation
  7. Collaboration
  8. Community Action
  9. Holiday Cards
  10. In-house Community Events
  11. Mobile Billboards
  12. Networking Events
  13. Newsletters
  14. Pole Banners
  15. Press Releases
  16. Primary Product Packaging
  17. Print Advertising
  18. Promotional Items
  19. Radio Advertising
  20. Samples or Sample Kits
  21. Secondary Packaging
  22. Speaking Engagements
  23. Sponsorships
  24. Trade Shows
  25. TV Advertising

Which of the above tips can you implement in your business to try and drive sales?

As with online marketing, offline marketing efforts need to be measured for your desired ROI.  This Slideshare can be used as a way to stimulate your marketing creativity and increase your brand awareness.  What I like about the ideas shared from Downtown Decorations is that there is an idea for every budget.

Let me know which offline marketing technique you have had success in recently.