RESOURCES

Tools and Resources to help in your Personal Development and Leadership journey.

9 Best Push Notification Marketing Strategies in 2022

Did you realize that a higher subscriber base would increase your brand’s online visibility and revenue? However, the route is frequently bumpy and lacks obvious direction signboards before you can reach that point and convince your users to opt-in for push notifications. So how should one go then? Remember, your notification must add some value […]

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A Video Marketer’s Guide For Businesses Looking to Build an Audience Using Instagram Stories

Instagram has always been more visually driven than other social media platforms. When they launched the Stories feature in 2016, this rang true again, and the results were exciting for content creators and businesses alike.  In early 2019, Instagram reported over 500 million daily active Stories users worldwide. This was more than 100 million users

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How Can APIs Enhance Your Website’s Customer Experience?

Focusing on improving the customer experience is essential to boosting loyalty as well as keeping people on your website longer. More engagement leads to increased opportunities to sell products or services or, at the very least, get your message across to people about your organization. APIs can help in this regard. The term API refers

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Guide To A Great Video Interview (Infographic)  

There are two types of video interviews: a typical face-to-face interview conducted in real-time using a video stream, or a pre-recorded interview in which each candidate will be asked identical questions and given the same amount of time to respond. The candidate’s responses are recorded for further review. For many of the same reasons as

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Recruitment Trends Post Covid (Infographic)

Many businesses suffered when COVID-19 stunned the world. Employees experienced emotional uncertainty as a result forcing employers to make adjustments, which resulted in a 2.7% rise in turnover rates in March 2020. Companies were left in a state of chaos as a result, with their operations crumbling and personnel quitting who could handle the situation.

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4 Career Advancement Tips for Those Striving for Higher Positions

Do you think you have been pursuing a career that happens to reach the stopping line? Often, there are times when you might feel like you have hit the wall of your profession. Various questions might spring up in your mind, such as what your future will look like five years from now. Will your

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9 Reasons Why Employers Should Invest in Continuing Education

Professional education is a vital investment for any business looking to stay ahead of the curve. Especially for companies in rapidly-changing industries, continuing education ensures that your employees have the latest skills and knowledge to remain competitive.  It mainly benefits the employer, but continuing education can also be a great way to keep employees engaged,

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Tips for Being a Successful Business Leader

Leaders are the architects of any successful organization. They shape the company culture, decide the company’s direction, and inspire employees to achieve common goals. If you’re looking to be successful as a business leader, you need to set yourself apart from the competition. It may hold different meanings for different people. For instance, some leaders

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6 Essential Tips for the Success of Higher Educational Institute

It was never easy to run a higher education institute successfully. The arrival of Coronavirus has only added fresh challenges to this endeavor. However, modern problems come with modern solutions. A little bit of innovation and modernization goes a long way to ensure your institute doesn’t lose its relevance. Experts recommend helpful tips for a

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Work-Life Balance and Alcoholism 

Work-life balance is arguably one of the most-needed trends to gain traction in our day. This trend is all about setting boundaries, taking care of ourselves, and being mentally and physically present in our lives and others’ lives, including family, friends, and coworkers. While countless challenges can interrupt this process of work-life balance, alcoholism is

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Four Career Opportunities to Explore with a Business Administration Degree

A business administration (EMBA or MBA) degree is highly valuable for the career prospects it opens for people with professional degrees. It is one of those timeless degrees that remain relevant and are always a safe career option. Moreover, considering the number of cross-over career options, this degree can help you transition from one career

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How to Improve Your International Business Operations

Running a global business is one thing; being successful as an international business owner is quite another. It’s extremely risky to expand your business internationally because you never know how prosperous a country will be before you start. The benefits of running a business abroad, however, outweigh the risks. If you run an international company,

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