Entrepreneur

How to Write an Employee Attendance Policy

In a perfect world, every employee would show up to work on time every day. But the truth is, life happens, and no matter how responsible or committed your team may be, there are going to be circumstances—whether that’s a last-minute family emergency, a scheduling miscommunication, or transportation troubles due to inclement weather conditions—when your […]

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customer icons

Outsourcing Tips: How to Provide Exceptional Customer Support

Providing excellent customer support is crucial to the success of your business. When you meet your customers’ needs and assist them with their concerns, you help them use your products, allowing them to benefit from your services more effectively. As a result, your customers gain additional value from your business and you boost their patronage

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meeting-marketing-seo

7 Ways To Create Content That Will Attract Backlinks in 2020

Search engines are constantly evolving. If previously purchased links helped to bring the site to the TOP of search results, now, in the era of Google Penguin, it becomes easier to determine when unnatural methods of obtaining backlinks are used to promote the site. Both algorithms identify sites that are using SEO links for search

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social-media

Leading Social Media Marketing for The Hospitality Industry

The essence of having the best hotel promotion strategies is hard to overstate, since it is the main part of launching the hotel, creating brand awareness, optimizing the rate of bookings generated, and taking care of your reputation. In fact, you can always reach out to hotel marketing agencies if you need help in telling

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‘Pandemic Founders’ are Launching Businesses Amidst Coronavirus

For most entrepreneurs, COVID-19 has been a catalyst for challenges, changes, and the new birth of small businesses. According to JustBusiness’ new survey of small business owners, many entrepreneurs are changing their business plans due to the pandemic and about 20% have actually decided to start a new business due to the pandemic’s circumstances.  The

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online-shopping

Online Shopping After COVID-19: What Can We Expect?

COVID-19 may have done the unthinkable: it has effectively killed brick and mortar retail stores. With all physical locations closed for months on end because they were deemed unsafe, customers have had to quickly become accustomed to shopping exclusively online.  And even once physical retail opened to the public once again, the safety restrictions kind

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5 Tips On Becoming A Thought Leader In Your Industry

In recent times, the term “Thought Leadership” has joined the usual business buzzwords in conversation. It seems that no matter where you look or whom you listen to, the consensus is that there are definite benefits to becoming a thought leader.   How, then, do you become one? First, let’s define who a thought leader is.

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The Frozen Middle: The Plight of Middle Management

Day-to-day middle management responsibilities vary from company to company but at the core, their role involves carrying out direction from upper management and managing junior and associate-level employees. In this position, effective internal communication is integral to company-wide progress. If internal communication stops in middle management, progress can come to a halt, causing an organization

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