Pulling in customers and making them buy even when they’re not prepared to purchase is a hard act that will make your brand stand out from your competition. Packaging and display are important factors in marketing that can spell the difference in selling the merchandise or not on the retail floor. The display will draw … Read more
Every single industry has a leader who wants to ensure the health and safety of its staff and customers. It’s not just about ensuring that injuries don’t occur, but in avoiding lawsuits from those who sue as a result of a workplace injury. Employers have an obligation to do what is right by their people, … Read more
There are good reasons and bad reasons why Americans have gone into debt to a degree that staggers the imagination. Let’s take a quick survey of the good reasons first. Education and health care — two of the most important parts of our lives — have reached the point where loans and/or extended payment plans … Read more
It’s important to help grow your business where you can not only to garner more success but to help it remain relevant. It can be typical for some businesses to fall by the wayside because they simply can’t keep up with other competitors on the market. With that being said, here are some tips on … Read more
The decision to give up your job and start a new business is not an easy one. It’s a giant leap from being an employee to a business owner. The top reason for the giant leap is that, unlike a job, in entrepreneurship, you are on your own. Add to that; entrepreneurship means hoarding loads … Read more
NATE is an acronym for North American Technician Excellence. It is the sole technician certification organization run, owned, managed, developed, and sustained by the heating, ventilation, air conditioning, and refrigeration industry. It is also the biggest nonprofit certification organization for HVACR technicians. Cost, prerequisites, and benefits are factors to consider when deciding to become NATE … Read more
If you want to be a good leader, it is going to take a lot more than determination and confidence. You need to research and know deeply what the best leaders are really like. The thing about this is that the answers are often much more surprising than people expect, and actually being a wonderful … Read more
If you have ever been part of a business or are a business owner yourself, you understand how important customer experience (CX) is. Providing better CX is usually about listening to customer feedback. If you learn the art of listening, you will have more satisfied customers, which is important. Because happy customers are quite literally … Read more
Covid-19 has left serious consequences on the economy. No one can change that. However, if you want to stay afloat, you have to do your best to adapt to the reshaped world of business. Being paralyzed by fear of uncertainty can take your business into irreversible ruin. To avoid that, you have to act on … Read more
2020 has been a challenging year for entrepreneurs and small businesses, perhaps the toughest many will ever face. But one area of growth — unbelievable growth — has been e-commerce, which is projected to hit nearly $710 billion in sales for the year in the U.S. And because online ordering has caught on with people … Read more
Photo by Christina Morillo from Pexels In business, it is so important to have staff that are motivated and wanting to work. They are the integral cog to your company, and therefore you want them to do as well as possible and feel happy under your leadership. You could have the best staff in the … Read more
While many bemoan the engrossing effects of technology, it has made daily life far more productive than in previous decades. Practically everything has become more efficient through the use of innovative software. However, it can be difficult to keep up with every update. So, here are six forms of smart workplace technology to use that … Read more
The COVID-19 pandemic has transformed businesses by leaps and bounds. For those in a retail business, like groceries and malls, the change means allowing only a limited number of customers at a time in your store so that customers won’t be in close contact with one another. Service-related businesses like salons and hotels are in … Read more
Stock trading during this pandemic entails a whole new game plan. COVID-19 has disrupted global economies, shattering institutions, big and small alike. Stock market statistics must be properly assessed to formulate sound financial solutions for both businesses and individuals building their wealth. How do you keep your financial health at its peak, and what should you do … Read more
As everyone may agree, running a business can be quite complicated and time-consuming. This is especially true for proprietors of small to medium businesses, as they are faced with the challenge to maintain quality and control costs despite having a limited workforce. Unlike big enterprises, smaller companies don’t have the luxury to have multiple teams … Read more