Entrepreneur

How to Use Business Email Lists

How Marketers can use Business Email Lists Effectively to Increase Lead flow?

Email marketing is one of the significant techniques using by B2B companies to get reach their target prospects. Thus, companies need the email address to connect with a potential lead. Marketers can use business email lists for promotional marketing campaigns to increase the customer base. Using business lists is one of the popular methods to […]

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Workplace Safety: Emergency Preparedness for the Office

No matter where you live, you’re sure to encounter and have to deal with emergencies, whether they be tornadoes, fires, chemical or toxic spills, or any number of other natural and man-made disasters. In these situations when conditions can so quickly become life-threatening, workplace preparedness is key and could mean the difference between life and

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How to Import & Export Contacts To A Global Address List

How to Import Contacts Into Exchange Global Address List and Vice Versa

Many businesses have all their customer and supplier contact information stored in a CRM or ERP system, which can manage all contacts. However, communication usually doesn’t happen in ERP or CRM system applications, but in emails. But how can you import your contacts from the system to your Outlook Exchange? Read on as I show

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Interview Spotlight

Interview with Adam Mendler, CEO of The Veloz Group

There is a powerful strategy that successful athletes, entrepreneurs, and business leaders use to advance quickly in their careers.  It’s a simple method that can lead to several shortcuts.  Observe what others are doing well and learn from it. The topic of mentorship is not new.  Successful CEO’s have mentors that guide them in achieving

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What’s the Difference Between an Affiliate Program and a Referral Program?

Affiliate programs and referral programs are powerful customer acquisition strategies that tap into your business’ word-of-mouth growth potential. And although affiliate and referral marketing share the same goal of getting referrals through incentives, they target different audiences with different types of rewards. Here’s a quick breakdown of the differences:   REFERRAL PROGRAMS AFFILIATE PROGRAMS Rewards

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9 Compelling Referral Marketing Statistics You Need To Know

According to the Word of Mouth Marketing Association (WOMMA), there are more than 2.4 billion brand-related conversations every day in the United States. Sharing is an innate human trait, and people are always interested in talking about their favorite products/services. Leveraging word-of-mouth is one of the best marketing decisions you can make. Referred customers are

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How Purchasing Email Lists Contributes to Business Growth

Lead generation is an essential part of each business’s marketing strategy. Attracting your audience to your website is one thing, but without a lead generation strategy, you will lose them as a potential customer. Capturing the emails of your audience is the best way to nurture your relationship with them and, hopefully, turn them into

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How to Achieve Success with Content Marketing

Because of the pandemic, it’s creating an ongoing and significant impact on online marketing. Today, many brands are going through lean phases, meaning they are aware that their target audiences aren’t interested or will engage with offers and calls to action.  Unfortunately, there aren’t any marketing tips made for pandemics and situations like this. After

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Features Online Buyers Want to See on an E-Commerce Platform

In modern business operations, using an e-commerce platform is becoming a necessity as millions of customers have now turned to buy their products and services online. Therefore, every business should be looking for ways to have an online platform that will be used to render the services and the products that customers want when they

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Prioritizing Female Leadership Right Now is the Sign of an Enlightened Business

Rebecca Hourston, Managing Director, Global Head of Women’s Leadership Programs, Talking Talent We kept wishing the world would change. Almost overnight, the wish has been granted – only not quite in the way we’d imagined. Watching the COVID-19 pandemic sweep across the globe, forcibly shunting individuals, businesses, and entire economies into behavior they’d never imagined possible, has

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